Why Dear Books?

A message from our Founder & Chief Reading Advocate, Ellinor Ferriol

I believe in the power of reading. But the benefits of it that I espouse are more for my two daughters, Audrey and Patricia. At an early age, they got into reading because I had surrounded them with books while I was working in Scholastic Book Fairs in the early 2000s.

As the famous quote says, “Walk the talk. Or practice what you preach.” And so I did. What I have been sharing with educators nationwide about the benefits of reading, I did in my own home. If there are new books for evaluation, I brought them home for Audrey and Patricia to take a look. They would turn the page and eventually finish reading the books. It was as simple as that!

I strongly believe that my two daughters grew up to be critical thinkers, empathic and creative human beings, partly because of the books they were surrounded by.


Dear is also such a beautiful word. It sends a feeling of affection, a term of endearment. It is essentially how one should cherish books.


Lastly, Dear Books comes from the D.E.A.R. reading program that some schools, organizations, or communities already do. D.E.A.R. stands for Drop Everything And Read. We believe that reading should be accessible to anyone at anytime across all ages, gender, and socioeconomic status.


We hope to be with you as you go through your own dear journey of reading, either as yourself or with your children. Read on!